Seanizzle Records and S-Lock Entertainment will be a force to be reckoned with in the Dancehall fraternity, as the two entities have pooled their resources together in an official merger. A long time in the making, the two made the team up officially at the start of the year, but the process started back in August 2018.
“We shared several visions and based on several conversations, we were aiming in the same direction. So after a decade of friendship, we decided to go ahead with the merger,” Seanizzle explained.
“The thing is we view life very similarly, we are both hard workers, we are both very disciplined people. So talking back and forth we realized this and just made the necessary and obvious decision to become a team because we are stronger in that regard,” expressed Marcel.
One of the first orders of business is the release of the brand new project aptly titled, Lonely Road Riddim. Slated to be released later on this month, the project features contributions from acts such as Bugle, Alexx A-Game, Busy Signal, and ZJ Liquid. Music legend Dean Fraser also lends his melodious saxophone sounds to the project.
Under this new partnership, two new artists are already reaping the benefits, being the first two performers to be signed under their management. The newcomers, Topmann and Nadg, also complete the list of featured artists on the Lonely Road Riddim. Speaking on his track, Topmann described it as “an encouraging and reflective track that highlights the struggles people face every day.”
The impressive riddim proves to be a great listening experience that is relatable and is grounded deeply with powerful and potent messages.
This is just the beginning for the power team, as they promise a host of projects to be released throughout 2019. They started the year by releasing a track titled Celebrate, performed by Dancehall newcomer Chronic Law. Also, two big names in Dancehall, Busy Signal and Bounty Killa, collaborated on a “militant” uptempo track titled Nuh Weh Nuh Safe. This track was released in January 2019.
The Lonely Road Riddim will officially be released on February 22 and will be available for streaming and purchase on all major platforms online.